Multi-Media Marketing Assistant (PT)

Summary 

Working under the direction of the Director of Communications and in collaboration with the Multi-Media Manager and other Communications & Events team members, this position supports the development and delivery of engaging content that informs residents, promotes City services and programs and highlights local businesses.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Assist with creating engaging content for City social media platforms, website, digital publications, newsletters and other communication channels.
• Develop graphics, promotional materials, flyers, advertisements and other visual assets consistent with City branding and communication standards.
• Capture and edit photographs and short-form video content featuring City programs, events, services, businesses and community members.
• Assist with planning, scheduling, publishing and monitoring social media content; help identify timely, relevant opportunities to engage residents.
• Draft and proofread social media posts, event announcements, promotional copy, website updates, newsletter content and other public-facing materials for accuracy, clarity, grammar and style.
• Help showcase local businesses, community organizations, City initiatives and special events through creative storytelling and multimedia content.
• Assist with event promotion, on-site photography and video, content gathering, setup, ribbon cuttings, and other communications-related activities as needed. 
• Assist with the preparation of the City's magazine, The Gateway, digital newsletters, marketing campaigns and other publications.
• Ensure communications materials reflect the City's established visual identity, professional standards and public service mission.
• Organize digital assets, maintain content calendars, track assignments and assist with other departmental projects as needed.
• Must maintain a professional appearance at all times while representing the City. 
• Must understand and operate in accordance with the City’s Personnel Policies and Procedures Manual. 
• Understand the importance of protecting proprietary information.
• Assist with other duties within the Communications and Economic Development departments as assigned by the Director of Communications.
• Regular and timely attendance is an essential duty of this position.
• All City employees are expected to be customer-service oriented and work cooperatively and pleasantly with other City employees and with the general public.

This job description is not designed to cover or contain a comprehensive listing of all activities, duties or responsibilities that are required of the employee for this position. Duties, responsibilities, and activities may change at any time with or without notice. Employee(s) are required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments to the employee.

Supervisory Responsibilities  

The Multi-Media Marketing Assistant position is a non-supervisory position. 

Qualifications  

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience  

• High School Diploma or equivalent.
• Associate or Bachelor Degree from an accredited college or university in journalism, marketing, or a related field preferred.
• Experience or demonstrated ability in digital content creation, social media, graphic design, marketing, communications or a related field.
• Any equivalent combination of education and experience that provides the required knowledge, skills, and abilities.

Certificates, Licenses, Registrations 

Must have a valid Class “C” Texas Driver’s license with an acceptable driving record. 

The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. 

Knowledge, Skills, and Abilities  

• Working knowledge of major social media platforms and their content formats.
• Basic photography, video editing and graphic design skills.
• Proficient with common computer applications and a willingness to learn City systems and software.
• Strong organizational skills, attention to detail and the ability to manage multiple projects and deadlines.
• Strong written and verbal communication skills, including excellent grammar, spelling and proofreading abilities.
• Ability to work collaboratively, exercise sound judgment, and maintain a professional demeanor when representing the City.
• Must have the ability to work well with the public and peers under conditions that at times may be stressful.

The requirements listed in this document are the minimum levels of knowledge, skills, or abilities.  

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, use hands to operate office equipment, including telephone and computer keyboard, reach with hands and arms, drive a vehicle, and talk and hear.  The employee frequently is required to stand, walk and kneel, push and pull, twist and bend; and the employee will be required to lift and/or move objects weighing up to 50 pounds, such as stacks of records, equipment, and storage containers. Specific vision abilities required by this job include close vision and the ability to adjust focus in a variety of work environments both indoors and outdoors, and in extreme weather conditions. Extensive standing and walking of up to 5 hours at a time can occur before, during, and after events.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The employee in this position works both inside and outside with exposure to temperature variations.

The employee has frequent contact with the public, other employees in multiple departments as well as members of the City Council; is required to interact with employees at other agencies and organizations; and must remain calm and professional in tense, emotionally charged, and stressful situations.  

The employee may face difficult and stressful situations; and may be required to work under pressure to meet deadlines, to perform multiple tasks simultaneously, to change tasks frequently, to perform tedious and exacting work, and to work closely with others as part of a team. 

The noise level in the work environment is usually moderate, but the noise can escalate depending on the customer level or the equipment used at the facilities or event site, or the number of customers or guests in the office areas.

Position Type and Expected Hours of Work  

This is a part-time non-exempt position and is eligible for limited benefits.  Days and hours of work are typically Monday through Friday, but this position’s work schedule is flexible and subject to change, with or without notice, to accommodate the needs of the department or of the City. 

Working irregular hours, evenings, and weekends before, during, and after events may occur.  Evening and weekend work are also required as needed for such functions as representing the City at other functions or events, festivals, or similar activities. 

Travel  

An employee in this position is required to drive a vehicle to conduct routine duties or handle emergency situations, attend various meetings, functions, and events, or may be required to travel out of town to represent the City at meetings and conferences, and for training.

Pre-Employment Requirements  

If a conditional offer of employment is received, employment is contingent upon receiving acceptable results from the required pre-employment physical exam and background checks.